Identity + packaging
brand guidelines + website
A brand-identity guide showing how the logo, typography, and color system work together.
MY ROLE
Visual identity documentation and brand-guideline design.
THE WORK INCLUDED
- Brand-identity guide
- Logo and typography standards
- Color direction
01
The identity on screen.
A Lite-Check website design example showing the brand in a digital setting.
the identity on a business card.
Lindsey’s SHS and Hardware Hut business card brings the two brands and contact details into one layout.
03
The rules behind the identity.
Original pages from the Lite-Check brand guide bring the logo, typography and color decisions into view.